Sempre presents Prima, their very first changing bag designed by mums for mums. There is so much choice when it comes to changing bags, that only when you become a parent, you understand what you need to look out for. Over the last few years, we have experienced many changing bags, and we found that no bag was good enough. Prima is the result of us trying to find the perfect bag for us and for you. It’s stylish, it’s unisex, it’s comfortable and incredibly practical! It can be worn in three different ways for maximum comfort: as a backpack, handbag or attached to your pram with the integrated straps